When choosing a solar system, customers prioritize several key factors. Durability and longevity are essential, as they want a product that can withstand the test of time with minimal maintenance. Ease of installation is also crucial for ensuring a quick and hassle-free setup, contributing to overall customer satisfaction. Additionally, cost-effectiveness plays a significant role, with affordability and long-term savings being major considerations. The system should also offer aesthetic integration, blending seamlessly with the home’s existing architecture. Above all, customers seek energy efficiency, with the goal of maximizing solar energy capture to significantly reduce electricity bills.